What is a Sender ID or Sender Number?

Updated 9 months ago

What is a Sender ID?

A 'Sender ID' is the 'from' name/number that shows on the recipients phone when they receive the SMS.

Does ClickSend allow customising the Sender ID?

Yes we allow full sender ID (from number/name) customisation provided that the networks support it. You can view specific restrictions for each country here: Country specific restrictions

For example:

Australia - allows full sender ID customisation with no pre-registration.
USA/Canada - you can only set a ClickSend purchased number as the sender ID. You can't use an alphanumeric sender. If you don't have a ClickSend number, just choose the 'shared number' option or leave 'from' blank if using the API.
New Zealand - All messages will be sent via a 4-digit shortcode. If you need to send to New Zealand you should speak to your Sales team to discuss your needs.

What are the options for a Sender ID?

It can be numeric e.g. "+61411111111" or alphanumeric e.g. "MyCompany". If you're using an alphanumeric sender ID, the user won't be able to reply. When sending an SMS through our platform, we give you a few options:

A shared number (default) - we assign a number to the outgoing SMS so the user can reply. You can setup rules for incoming SMS, anything is possible.
Your mobile number - replies will be sent to you as an SMS. Replies will be sent to your mobile number and will not show on the account dashboard
Your business name - e.g. "MyCompany" The reciever can't reply. 11 characters maximum with no spaces.
Your dedicated number - you can purchase a ClickSend dedicated number. You can setup rules for incoming SMS, anything is possible.