You can send One-Way SMS in Hong Kong with a registered alpha tag.
Two-Way messaging is supported when using a dedicated number.
MMS isn't supported in this country.
Available Sender IDs
You can send with a registered alpha tag or dedicated number in Hong Kong.
Registration and fees may apply.
Alpha tags
Alpha tags allow you to use your brand name as your Sender ID instead of a number. Recipients cannot reply to messages sent using an alpha tag.
To register an alpha tag, please contact support.
Alpha tag registration usually takes 20 business days.
Registration requirements
When registering an alpha tag, you will need to provide:
Business name, address, and website
Contact email address and phone number
Information on how you plan to use the alpha tag
Dedicated numbers
Send from a trusted, local number. Your messages will always come from a consistent Sender ID, which is perfect for establishing trust and recognition.
Purchase a dedicated number via our Dashboard by going to:
Sender IDs ➔ Buy a Number
Rules and best practices
Ensure recipients have opted in before sending
Always include a clear opt-out instruction, such as "Reply STOP to opt out"
Do not send to numbers listed on the Do Not Contact (DNC) registry unless explicit consent has been obtained
Misleading message headers, masked Caller ID, or disguised sender identity are not permitted
Messages must comply with Hong Kong’s Unsolicited Electronic Messages Ordinance (UEMO)
A valid unsubscribe facility must be included in all SMS campaigns
Content guidelines
Before you start sending, carefully review our sending guidelines to understand the types of messages you can't send. Additionally, you must adhere to the specific local regulations outlined below:
No gambling or betting