Popular topics: How many characters can I send in an SMS? How to get started with ClickSend

What is a Sender ID or Sender Number?

What is a Sender ID?

A 'Sender ID' is the 'from' name/number that shows on the recipients phone when they receive the SMS.

Does ClickSend allow customising the Sender ID?

Yes we allow full sender ID (from number/name) customisation provided that the networks support it. You can view specific restrictions for each country here: Country specific restrictions

For example:

  • Australia - allows full sender ID customisation with no pre-registration.
  • USA/Canada - you can only set a ClickSend purchased number as the sender ID. You can't use an alphanumeric sender. If you don't have a ClickSend number, just choose the 'shared number' option or leave 'from' blank if using the API.

What are the options for a Sender ID?

It can be numeric e.g. "+61411111111" or alphanumeric e.g. "MyCompany". If you're using an alphanumeric sender ID, the user won't be able to reply. When sending an SMS through our platform, we give you a few options:

  • A shared number (default) - we assign a number to the outgoing SMS so the user can reply. You can setup rules for incoming SMS, anything is possible.
  • Your mobile number - replies will be sent to you as an SMS. Replies will be sent to your mobile number and will not show on the account dashboard
  • Your business name - e.g. "MyCompany" The reciever can't reply. 11 characters maximum with no spaces.
  • Your dedicated number - you can purchase a ClickSend dedicated number. You can setup rules for incoming SMS, anything is possible.


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