Mexico +52
One-way messaging
Messages are replaced with a generic long code or short code, and replies are not supported.
2-way messaging
You have the option to purchase a dedicated longcode to receive incoming messages- outbound messages are not supported. It costs AUD 18 per month.
2-way messaging is supported on dedicated short codes. Dedicated shortcodes in Mexico can be Standard Rated or Free to End User. Both transactional and promotional content is allowed. All services must be approved in advance by the operators.
Regulations and Best Practices:
- Regulation: SMS traffic in Mexico is regulated by operators. Political content promoting a political candidate or cause is prohibited and may result in service termination. Content involving religious themes, inappropriate language, raffles, fraud, alcohol, and adult material is also prohibited.
- Opt-In Requirements: Opt-in is required, and any form of opt-in (web, call center, MO, etc.) is acceptable. Content providers must be able to demonstrate proof of opt-in if requested by operators or in response to a user complaint.
- Opt-Out Requirements: Opt-out is also required. Any form of opt-out (web, call center, MO, etc.) is acceptable, and content providers are responsible for removing opted-out users from their databases.
- End User Support/HELP Message: Programs should support a HELP message as a best practice.
- Allowed Sending Times for Marketing Programs: It is recommended to contact end users during their local daytime hours unless the message content is transactional, such as one-time passwords or account balances.