How to create an auto-response campaign with SMS keywords

Updated 2 years ago

We’ve assisted a lot of our customers in setting up auto-response campaigns, it’s actually simpler than you'd think. So we thought we’d do a help article so you can try it yourself (but we’re always here if you need help).

When your customers SMS a certain keyword to you, they get an auto-response with more keyword choices. If they respond with one of these keyword choices, they get even more choices and so on. You can add up to five auto-replies to create an auto-response campaign.

💡 Tip: try to choose unique keywords, as anyone outside of your campaign could potentially trigger them. Avoid generic keywords like ‘yes’, ‘no’, ‘okay’ etc.

Auto-response campaign example

This what a multi-level auto-response campaign with SMS keywords looks like:

How to set up an auto-response SMS campaign

Prerequisite: you need a dedicated virtual number or shortcode to use SMS keywords.

4 steps to set up an auto-response
  1. Open the dashboard and click on your username in the top right-hand corner 'Messaging Settings', and then select 'Inbound Settings'
  2. From here you will need to '+Add New Rule'
  3. Set the 'Match For' as 'Message Starts With' and then enter you search term, for example 'beer'. 
  4. Change the 'Action' to 'AUTO_REPLY'. You will then be able to add your reply in the body underneath. 

Then continue to build your campaign with up to five auto-response rules.

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